Maxximus Field Notes · Dating and Relationships · Ep. 18

The Disconnect in Modern Dating (And How to Fix It)

By Ryan Poole, Founder of Maxximus · October 19, 2026

27 years in sales · Over 1,000 first dates · Founder of Maxximus

The short answer: The disconnect in modern dating is not a men problem or a women problem. It is a culture problem. For twenty years, society convinced men to suppress what women actually want and convinced women to suppress what they actually need. The fix is not a better app. It is two sides extending grace, showing up in real life, and doing the inner work to become someone worth connecting with.

I have been on over a thousand first dates.

Women from more than 60 countries. Every socioeconomic background. Baristas and CEOs. Artists and attorneys. Doctors and small business owners. Women who grew up with nothing and women who grew up with everything. And after all of that -- thousands of hours of conversation, connection, and honest reflection -- I can tell you one thing with absolute certainty:

The problem in modern dating is not men. And it is not women.

It is what we have been told to be.

I also coach a lot of men on dating -- friends who trust me enough to share what they are really going through. And I hear it from women too, including women I have dated who open up about their own experience on the other side. Both sides are struggling. Both sides are lonely. And both sides have been shaped by the same cultural forces pulling them in opposite directions.

This is the conversation almost nobody is having honestly. So let us have it.

The Numbers Do Not Lie: Dating Has Never Been Harder

Let us start with the data, because the scale of this problem needs to land before we can talk about the solution.

Read that last one again. In a single year, loneliness jumped nine percentage points. We are getting lonelier faster.

Here is what matters about these numbers: both men and women are struggling equally. This is not a one-sided problem. It is not one gender's fault. Both sides show up to this broken system and both sides go home empty.

These are not dating statistics. They are loneliness statistics. The dating problem is a symptom. The disconnection is the disease. And to understand the disease, we have to go back to where it started.

What the Apps Did to Us

Dating apps were supposed to solve the connection problem. They made it worse.

The math is brutal, especially for men. 62% of dating app users are men. But only 4% of men receive the overwhelming majority of matches and messages. The average man is not being rejected on dating apps. He is invisible. And invisibility is harder to process than rejection -- at least rejection confirms you exist.

On the other side, women are drowning in volume but starving for quality. 54% of women on apps feel overwhelmed by the sheer number of messages. More options. Less meaning. Infinite swipes. Zero depth.

The result: 48% of Gen Z deleted all dating apps in 2024 -- the highest abandonment rate ever recorded for any generation. And this one should stop every one of us cold: 35% of daters say they do not even know how to start a deep conversation on a first date anymore.

We have been trained to swipe. Not to connect.

But the apps did not create this disconnect. They just put it on a screen and called it progress. The real roots go much deeper.

What Society Did to Both Sides

This is the part no one wants to say out loud. So I will.

For the last two decades, society has been running men and women in opposite directions -- and then acting surprised when they cannot find each other.

What It Did to Men

Society told men that masculinity was the problem. Soften it. Apologize for it. Make yourself smaller, safer, less threatening. Be agreeable. Be accommodating. Take up less space.

The Me Too movement brought necessary and important accountability for real abuses of power. But it also left an entire generation of good men -- decent, genuine, well-intentioned men -- afraid to approach a woman, lead on a date, or express desire without feeling like they were doing something wrong. Hollywood poured gasoline on it. Movies and TV showed us men who had to save the entire world, slay every dragon, and prove themselves worthy of an impossible standard -- just to get the girl. The bar became simultaneously impossible and emasculating.

The result? Men living in a permanent state of appeasement. Trying to be agreeable, non-threatening, and endlessly palatable. And women -- looking across the room at this apologetic, hesitant, people-pleasing version of a man -- wondering where the backbone went. Wondering why they feel nothing. Wondering why the spark is not there even though he checks every box on paper.

Here is the painful truth: women are not looking for a man who has conquered the world. They are looking for a man who has conquered himself. Society handed men the wrong script.

What It Did to Women

Society gave women the same lie from the other direction.

You do not need anyone. Build the empire. Conquer alone. Be the boss. Make your own money. Be everything, need nothing -- especially not a man. The cultural message was relentless: wanting a partner is weakness. Wanting to be pursued and loved is anti-modern. Independence was redefined as needing no one at all.

A generation of women built exactly what they were told to build -- careers, financial power, independence, a life that looks incredible from the outside. And then they sat at the top of it and felt the quiet ache of having no one to share it with.

This is not a failure of what that movement set out to do. It is a distortion of it. Real strength includes the capacity to receive love. Real independence includes the freedom to want connection. Society sold women a version of empowerment that quietly stripped them of the one thing that makes the whole thing worth it -- genuine intimacy with a man who is their equal.

70% of singles believe there is a growing gap between men and women in dating expectations. Of course there is. We have been running in opposite directions for 20 years. Men suppressing what women actually want. Women suppressing what they actually need. And then everyone picks up a phone and wonders why they are alone.

We Forgot How to Show Up in Real Life

Even if you understand the cultural forces clearly, you still have to actually show up in the real world and connect with another human being. And we have forgotten how to do that.

For Men: Learn to Read the Room

Women in real life are still giving signals. They always have been. Eye contact held a beat too long. A body turned toward you. A reason invented to stay near you. A laugh that lingers. These are not subtle hints -- they are invitations. And most men are so deep in their own heads, so conditioned to second-guess themselves, that they walk right past them.

Body language is a language. Most men stopped learning it.

I know from a thousand first dates that the approach is not about the perfect line. It is not about being fearless. It is about being present enough to notice that someone is interested -- and being courageous enough to do something about it. Confident, genuine curiosity is not threatening. It is magnetic. And it is extraordinarily rare in a world full of men who have been taught to wait for permission they will never explicitly receive.

Rejection is survivable. Invisibility is not.

The action for men: Get off the apps long enough to remember that real women exist in real spaces. Learn to read body language. Approach with genuine curiosity and warmth. When you see the signal, act on it.

For Women: You Have More Power Than You Are Using

I say this with complete respect, and because I have heard it directly from women in honest conversation -- women I have dated who told me exactly this when I asked them honestly about their experience:

Women carry enormous power in this dynamic. Most of it goes unused.

One word. One smile. One “I like your energy” changes everything. A man who is quietly interested but uncertain is not uninterested -- he is human. He has been conditioned by the same culture that shaped you. Except his conditioning tells him that showing interest is dangerous and being direct is threatening.

The burden of initiation being entirely on men is a cultural artifact, not a law of nature. And in a world where men have been trained into hesitation, a woman who gives a clear and genuine signal is not desperate -- she is powerful.

You do not have to pursue. You just have to open the door.

The action for women: Give men some grace. The hesitation you are reading as disinterest is often fear, and fear is not the same as apathy. If you are drawn to someone, say something. Anything. You lose nothing and you might gain everything.

Both Sides Need to Extend Grace

Here is what I know after coaching men and women and observing both sides with honesty:

Both sides want the same thing.

84% of daters say they want a deep, genuine romantic connection. The desire is identical on both sides of this divide. The gap is not in what we want. It is in the skills and the courage to bridge it.

Men need to understand that women have been conditioned to guard themselves carefully -- because real threats have existed, and the apps amplified them. Her caution is not about you personally. Her walls are not rejection. They are protection. Lead with warmth, steadiness, and consistency and the walls come down.

Women need to understand that most men are not predators or entitled or indifferent. Most men are quietly terrified of getting it wrong. They have been told that pursuing is imposing, that desire is threatening, that showing up boldly is dangerous. Extending grace to genuine effort builds brave men. Punishing hesitation does not.

Society pitted us against each other. We do not have to stay there.

The Fertility Crisis: Why This Is Bigger Than Dating

I want to take this one step further, because I have talked about this in previous episodes and it is impossible to ignore.

The dating disconnect is not just a personal problem. It is a civilization problem.

The United States fertility rate in 2025 hit 1.57 births per woman -- the lowest ever recorded in American history. (CDC provisional data) The replacement level required to maintain a stable population is 2.1. We have not been at replacement level since 2007. Despite the fact that there are more women of childbearing age today than at our most recent peak, we are producing roughly 710,000 fewer babies per year.

More women of childbearing age. Dramatically fewer children.

One of the deepest reasons any of us are here -- as humans -- is to connect with each other and to bring new humans into the world. I have said this before: we exist to make other humans and to enjoy each other's company. That is not a small thing. That is the whole thing.

When men and women are disconnected, isolated, and unable to find their way to each other, that is not just a dating problem. Look at what has happened elsewhere. Japan has been below replacement for decades and is now experiencing actual population decline. South Korea's fertility rate is 0.72 -- less than a third of what is needed. These are not abstract statistics. These are societies quietly contracting with no clear path back.

If the modern dating disconnect continues on its current trajectory, we are not exempt from the same outcome.

The stakes are higher than a bad Tinder date.

What Men Can Do: The Real Fix

I speak directly to men here, because this is who Maxximus was built for.

Not tactics. Not lines. Not tricks. What follows is harder than all of that -- and more powerful than any of it.

1. Stop Living in Appeasement Mode. Start Leading Your Own Life.

The man who has direction, values, and a sense of purpose in his own life does not need a script for dating. He is the script. Women are not drawn to a man who has everything figured out -- they are drawn to a man who is clearly moving somewhere with conviction.

Get clear on who you are, what you stand for, and where you are going. That clarity is more attractive than any technique ever invented. This is the core of the Maxximus Method -- not how to talk to women, but how to build a man worth knowing.

2. Go Offline on Purpose.

The algorithm is not your ally. It is designed to keep you swiping, not to find you a partner. Real connection happens in real spaces -- the gym, the coffee shop, the hobby class, the social event you almost skipped. Put yourself physically in places where real humans exist. Show up consistently. The man who is present in the world is infinitely more findable than the man optimizing his profile photos.

3. Learn to Read the Room -- Then Act.

Presence is a skill. Learn body language. Learn to notice when someone is signaling interest. And when you see it, act on it with warmth and genuine curiosity. Ask real questions. Listen like her answer matters. Be interested in who she actually is. That kind of genuine attention is rarer than anyone realizes -- and it is unforgettable. Read the Maxximus body language guide for men.

4. Do the Inner Work.

The disconnect in modern dating is not solved by better strategy. It is solved by better men. Men who have done the work to understand themselves -- their patterns, their values, their emotional landscape. Men who lead with strength and warmth at the same time.

This is hard work. It is also the most important work a man can do. And it is exactly what Maxximus was built for.

What Women Deserve to Hear

I will speak to women directly -- as a man who has learned from thousands of honest conversations with women about their experience.

You were told that independence means needing no one. Some of that is true. And some of it is a lie that has cost you more than you realize.

Society shaped you the same way it shaped men -- just in a different direction. You were told that wanting love is weakness, that being pursued is anti-modern, that building a life alone is the truest form of strength. And now you are sitting inside a life you built, wondering why it does not feel complete.

It does not feel complete because you were not designed to be alone. Neither were men.

The most powerful woman in the room still deserves to be loved. Wanting genuine connection does not make you less strong -- it makes you fully human. Give some thought to what walls you may have built that society helped you construct -- walls that might be keeping out exactly what you have been missing.

The man you are looking for may be standing somewhere nearby, quietly hoping you will give him a reason to say hello. Give him some grace. The effort goes both ways. And we both know it.

The Real Fix Is Reconnection

The disconnect in modern dating is not a mystery.

We know exactly how we got here. Society spent twenty years running men and women in opposite directions -- convincing men that masculinity was a problem and convincing women that vulnerability was a weakness. Then handed everyone a phone, called it progress, and left both sides lonelier than any previous generation in recorded history.

The answer is not a better algorithm. It is not another app. It is not a new strategy or a better technique.

It is going back to what we actually are.

Men who lead with strength and genuine warmth. Women who receive with openness and honest intention. Both sides showing up -- in real life, in real spaces -- reading the room, extending grace, and remembering that the person across from you is not your enemy. They are lonely too. They are navigating the same confusion. They want the same thing you want.

Connection is a skill. It can be learned, practiced, and deepened.

That is exactly what Maxximus is built for.

STOP LIVING IN APPEASEMENT MODE

If you are a man who is ready to do the inner work and become a man worth knowing, come talk to Maxximus. Free to start. The work is real. And it changes everything.

TALK TO MAXXIMUS FREE

Frequently Asked Questions

Why is modern dating so hard right now?

Modern dating is hard because of a collision of forces that hit at the same time. Dating apps turned human connection into a marketplace -- more options, less depth, and a system that statistically leaves most men invisible. Social media created a performance culture where everyone is presenting a version of themselves rather than actually connecting. And two decades of cultural messaging pushed men and women in opposite directions: men conditioned to suppress their masculinity, women conditioned to suppress their desire for connection. The result is two sides that want the same thing -- deep, genuine connection -- and cannot find their way to each other. The 2025 data confirms it: 91% of men and women both say dating has never been harder. You are not imagining it.

What is the biggest reason men and women are disconnected in dating?

The biggest reason is that society spent 20 years giving both sides the wrong script. Men were told to apologize for masculinity and live in appeasement. Women were told that wanting love and partnership is weakness. Both messages are distortions. The result is a generation of men who have lost their backbone and a generation of women who have built everything except intimacy. The disconnect is not natural -- it was created. And what was created can be corrected.

What can men do to be more attractive in modern dating?

The most powerful thing a man can do is stop trying to be more palatable and start working on becoming more purposeful. Clarity of direction, genuine confidence, and the ability to be present in a conversation are dramatically more attractive than any tactic or technique. Go offline and into real spaces. Learn to read body language and act on signals you notice. Do the inner work to understand your own values and patterns. The men who see the most change in their dating lives are not the ones who learned better lines -- they are the ones who became better men.

Why are women struggling in modern dating too?

Women were sold a version of empowerment that quietly isolated them. The cultural message -- that wanting partnership is weakness and that independence means needing no one -- left a generation of women professionally powerful and personally lonely. On the apps, women are overwhelmed by volume but starving for quality. In real life, the men who used to confidently approach have been conditioned into hesitation. Both sides are struggling for different reasons that trace back to the same source: a culture that ran men and women in opposite directions for twenty years.

How does the fertility rate connect to the dating crisis?

They are the same problem. When men and women cannot connect, they do not build relationships. When they do not build relationships, they do not build families. The U.S. fertility rate hit 1.57 births per woman in 2025 -- the lowest ever recorded -- well below the 2.1 replacement level. We are producing 710,000 fewer babies per year than at our most recent peak, despite having more women of childbearing age. The dating crisis is not just a personal problem -- it is a demographic one with consequences that compound over generations.

What is the Maxximus Method?

The Maxximus Method is a framework for masculine development built on the premise that the man who has done the inner work -- who knows his values, leads his own life with purpose, and shows up with genuine confidence -- does not need dating tactics. He just needs to show up. The method covers confidence, communication, masculine identity, and how to build the kind of presence that creates real attraction rather than performed attraction. You can start a conversation with Maxximus directly or read more at the link above.

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Ryan Poole

Ryan Poole

Founder of Maxximus. 27 years in sales, over 1,000 first dates across 60+ countries, South Florida for 28 of his 48 years. Built RealTrade, a real estate marketplace. Built Maxximus to help men become the man they were always meant to be.